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What if there was a new way to increase takeout sales by 21% at your restaurant? I have been selling online ordering to restaurants for five years. Through hundreds of conversations, I learned that many restaurants want to implement online ordering, without investing in a point-of-sale integration. This industry need inspired us to create OLO: a standalone device for receiving online orders at the store, without requiring a phone line, Internet connection, or point-of-sale integration.
Are you prepared for July 2010? A tightening of PCI Compliance policy is just around the corner and yet most restaurants are missing a critical PCI risk that could result in substantial fines and damaged reputations.
Over the years, GoMobo has helped its clients drive same store sales by increasing average order size and customer visit frequency. We have also helped to eliminate a critical PCI risk, which you will learn more about in this informative video.
Mobile phone applications (e.g. iPhone apps) are changing the way that brands and consumers interact. As one of the early champions of mobile services in the restaurant industry, I've prepared a three-part discussion series to discuss how we believe "mobile apps" can and should be used by restaurant groups to expand customer relationships and increase same store sales.
Mobile phone applications (e.g. iPhone apps) are changing the way that brands and consumers interact. As one of the early champions of mobile services in the restaurant industry, I've prepared a three-part discussion series to discuss how we believe "mobile apps" can and should be used by restaurant groups to expand customer relationships and increase same store sales.
Instead of waiting in line to order and waiting in line to pay, GoMobo creates an express pickup line so that customers can order and pay ahead and “Skip the Line” at the restaurant. InformationWeek calls GoMobo the “Fandango of Food”.
GoMobo is announcing a new API that we believe will fundamentally change remote ordering by making it easy for all restaurants and their interactive agencies to leverage our powerful platform. GoMobo Agency allows interactive agencies to connect online and mobile restaurant assets with remote ordering. We help to convert websites and iPhone apps into points of sale. We let customers buy.
See first hand why the iPhone app is a self-service game changer and how GoMobo has helped take self-service ordering from the kiosk, to the PC, to the ultimate personal computing device: the iPhone. Take six minutes and watch this insider's look at the popular Burger King iPhone app.
In May's 10-Minute Power Webinar, I discuss the ROI of online ordering for catering and takeout orders. Several sources have documented that online orders tend to be 25% larger than in-store orders, but how profitable are they? You’ll see how online ordering can be a powerful tool for driving same stores sales through catering orders. You’ll also see how a collaborative pricing model can make all the difference in the ultimate success of your online ordering program. Learn more in this video.
"Know your customer inside and out," was the sage advice that DineEquity's Chairwoman Julia Stewart gave fellow restaurant chain executives at the Restaurant Leadership Conference on April 22, 2009. Several speakers at the same conference discussed the power of customer intelligence, detailing its positive effects on menu research and development, new store site selection, and forecasting customer lifetime value. When we talk about online ordering, we tend to focus on the consumer and store-operator benefits. But look deeper, and you will see that online ordering uncovers powerful customer intelligence data that can yield new insights for the restaurant enterprise. Watch GoMobo's 10-Minute Power Webinar, introducing the GoMobo Customer Intelligence Cycle – a new way to profile, retain, and replicate your high-value customers.
Imagine learning about a new market opportunity worth $18.5 billion dollars. Catering for local business and large groups is a strong new opportunity for quick service and fast casual groups, caused by the current economic environment. Learn how every large group order is placed by a "buyer" worth $8,000-$14,000 per year. GoMobo Founder & CEO Noah N. Glass explains how GoMobo Online Ordering can help keep quick service restaurants in control by setting a defined online catering menu, establishing 24-hour lead times for extra large orders, configuring store-by-store delivery settings, and ensuring that all orders are prepaid, PCI-compliant transactions, while providing interactive marketing solutions that attract and retain buyers to increase same store sales.
GoMobo Founder & CEO Noah N. Glass leads a David Letterman style Top Ten List of online ordering tips. Several top restaurant chains have publically announced that online ordering has led to a 25% increase in same store sales. Watch this 12-minute video to learn the lessons that other have spent decades and millions of dollars to learn.
Key Tips:
converting phone orders to online orders, promoting inside the four walls of your restaurant, rewarding loyalty instead of bargain hunting, and treating your online ordering customers like members, not guests.
GoMobo gives you the lessons learned from over 500 successful online ordering implementations.
Is there a link between your website traffic and your same store sales? There is. The higher your website traffic, the higher your same store sales. You’ll be shocked to learn the value of one extra customer per store in website traffic. In this video, GoMobo presents the results of a regression analysis of publicly available data and shows that increased web traffic has a high correlation with increased same stores sales and the #1 variable to increase your web traffic is online ordering. Learn about the new key restaurant website metric: Powerscore™ and get your Powerscore by emailing sales|at|gomobo.com with the subject "What's My Powerscore?", including your website address and number of units.
GoMobo Founder & CEO Noah N. Glass presents on the benefits of online ordering, email marketing, online loyalty, social media, and data analysis to restaurant industry marketing leaders. Key Point: Today, 41% of media consumption takes place online. Over 60% of attendees polled said that they spend less than 10% of their advertising budget online advertising. In this video, GoMobo suggests that restaurant marketers must shift advertising dollars from traditional media to new media to keep up and reap the benefits of greater trackability and pinpoint ad targeting.